Instagram has become a worldwide phenomenon since its creation in 2010 with more than 95 million photos and videos shared every day and over 1 billion active users monthly.
It is now one of the most popular apps on the planet and a great platform to promote your business.
So, if you are willing to get sponsored on Instagram for your business, here are some steps to getting started:
Get Sponsored on Instagram Tip 1
Pick an appropriate name
The first step to get sponsored on Instagram is picking out a profile name which is different from your username.
If you are in business you’re probably going to call it your business’s name or if you know a little about SEO you should add some keywords to the profile name.
Don’t mind our low follower count haha – we are currently working on growing our followers using a tool called AiGrow!
As the same goes for the username! If you already have a username on Twitter or you have a username on your
Facebook business page I highly recommend that you keep the same name for your Instagram account if it’s available.
Get Sponsored on Instagram Tip 2
Target your audience
The next step to get sponsored on Instagram the need to know your customers.
If you do that you can think about the types of hashtags they’re using and the types of accounts they’re following.
Once you’ve figured out who your audience is and where they are, you can engage with them.
You need to send them a request, like and comment their posts with the purpose of having them check you out, see whether they like your brand or not, and resonate with it.
If you’ve done enough thinking about who you want to target and what your brand is about, and these people are likely interested in the products you have to offer, then you can make the sale.
While the actual marketing needs time, managing campaigns and influencer relationships doesn’t have to.
Get Sponsored on Instagram Tip 3
You should follow others if you want to get followed and grow your account.
You can add your Facebook friends or you can search through your contacts and start following as many people in your network as you can.
The more followers the better!
Also, there are a lot of tools make that happen. The one I suggest is AiGrow since it is fully automated and gives you no cost.
With AiGrow, you can grow your Instagram and exchange comments and likes with their engagement groups (PODs).
Its user interface is super easy to understand. It allows you to automate all your Instagram actions like follows, unfollows, comments, Likes, and DMs.
You can easily start gaining more followers and growing your business. You can read more about AiGrow here.
Get Sponsored on Instagram Tip 4
Sending an Instagram direct message can actually be a great way to network with brands and get sponsored on Instagram.
Start by creating a unique headline. Think of email marketing like that, a good subject line, the difference between open or closed.
For Instagram DMs, the message in your headline is what the user sees, so count on it.
When introducing yourself, try to connect with the brand. Talk about your past and support your brand or business. It’s also important to show you the value of the table.
To get your point as an Influencer supported in Instagram you need to be valued. Your way is to pay attention to you from your sequence.
Get Sponsored on Instagram Tip 5
Present yourself well through your Bio
There are a lot of companies which don’t explain anything about themselves and there’s not even a link to their website.
You need to make sure that you have a summary of your account that explains your work and what you represent as a company.
Make sure to have your website there as well.
Also, you should use a website or blog to enlarge your brand and demonstrate your versatility.
Consider adding a Press Page to your website, so brands can take a look at your services.
Once you get sponsored on Instagram, you can add them to this page so brands can see you have influencer experience.
Get Sponsored on Instagram Tip 6
There’s a general mindset which states being consistent is the key to success on social media, especially to get sponsored on Instagram.
As long as you’re consistently engaging with new audience members you’re going to grow. It’s just a matter of time.
So make sure that you consistently post, comment, like, follow and engage new people every day.
In this case, you are guaranteed to build up your account.
Stop waiting for something let you go viral, take it in your own hands and make it happen.
Get Sponsored on Instagram Tip 7
Use hashtags and geotags
Your goal on Instagram is to engage your current audience while growing your following.
Posting new, interesting and engaging photos will satisfy the first requirement but if you want to start growing, you’ll find using hashtags to be extremely important.
This is because hashtags make it easy for people to find your photos when they are searching for those specific terms.
Users on Instagram use certain hashtags over others.
So, if you want to tag your photos properly, you’ll need to find and use the most relevant hashtags.
Keep in mind that Instagram allows for a maximum of 30 hashtags per post.
Also, the popular words will change over time, so make sure you revisit your keyword hashtags every few months to make sure you’re using the best possible terms.
Geotags are important as well, but for a different reason.
Geotags can help people find you if they’re interested in a certain location.
This helps you to get sponsored on Instagram, and it also helps you appeal to brands that are interested in reaching a certain demographic.
Get Sponsored on Instagram Tip 8
You’re ready to start reaching out to brands as you’ve defined your brand and audience.
Also, you have created some high-quality genuine posts.
Now, you should already know what kind of businesses are worth getting a partnership with in order to get sponsored on Instagram. Remember to start with small brands.
If you’re interested in jewelry, don’t go right for Chopard.
Instead, try tagging small start-ups you’ve seen on Instagram already.
Then, tag them in your posts.
Another important thing is to engage with your audience by responding to comments like “Where can I get one?” or “How much?”
The brand will see you’ve proven yourself as a suitable sales partner soon.
If you want to learn about influencer marketing, click here.